The Barbados rum brand Cockspur has been sold to Woodland Radicle, a company that specializes in brand creation and brand.

Barbados produced Cockspur Rum has been sold to Woodland Radicle, a company with a global reputation in brand creation, brand building and activation of beverage brands.

Digital Edition

Drinks International digital edition is available ahead of the printed magazine. Don’t miss out, make sure you subscribe today to access the digital edition and all archived editions of Drinks International as part of your subscription.

Comment

Ben Branson

Ben Branson: Why non-alcoholic pricing is right

The pricing structure of non-alcoholic spirits has a high level of elasticity - there’s already a broad spectrum of price points which consumers are trying to navigate.

Instagram

Facebook